Vince Camuto advertising campaign featured across multiple media outlets.

This fashion timepiece has been reshot and retouched in post.

Anne Klein - Amazon Media Group (AMG) campaign for Mother’s Day 2017 on Amazon. I designed this promotion with instant film in mind as it always had a special place in the pre-digital era of fashion. Agencies magazines and casting agents used Polaroid cameras to snap models on their go-sees to review later and so with the method comes a fair amount of nostalgia, a feeling that is often associated with Mother's Day.

Based on my layouts and supplied assets, Amazon team created Kindle Fire screens.

Postcard design.

In store branding material, posters, light boxes, postcards.

Vince Camuto advertising campaign featured across multiple media outlets.

This fashion timepiece has been reshot and retouched in post.

Vince Camuto advertising campaign featured across multiple media outlets.

This fashion timepiece has been reshot and retouched in post.

Billboard design based on the National Advertising Campaign image from Fall 2012. I took the existing image that was being run in magazines and turned it horizontally, cropping it very tightly to achieve more intimate view. I re-shot and retouched the featured watch and placed it on the model's wrist, to present a more detailed look of the timepiece. This billboard was placed on top of a building in Long Island City and was easily visible to commuters going over the 59th Street Bridge to Manhattan.

Vince Camuto advertising campaign featured across multiple media outlets and published in various fashion magazines, such as Glamour and Harper’s Baazar.

These fashion timepieces have been reshot and retouched in post.

New logo and business card design for a local business.

Various in-store visuals.

Half-a-page ad for Costco Connection Magazine.

In store branding material, posters, light boxes, postcards.

In-store sign.

Magazine advertising.

Holiday postcards.

A booklet that provides simple guidelines of how to make a sell.

E Gluck Corporation brochure for the 2017 Baselworld Watch and Jewellery Show. I created this brochure in order to promote all of the watch brands that E. Gluck Corporation offers. Basel Show attracts over 94,000 visitors each year. The brochure was designed to provide prospective distributors with a glimpse of EGC's portfolio.

Vince Camuto brochure for the 2014 Baselworld Watch and Jewellery Show. I designed this brochure using spot UV effect to highlight the product. On the cover, the spot UV was used to create the large crest, leaving the remainder of the cover matte. Throughout the brochure the spot UV was used to highlight the timepieces. Whereas, on the inside spread, the spot UV effect was applied to the white background instead of the ceramic matte watches, creating a reverse look.

Cover for the Print Magazine. A satire of Magritte's "The Son of Man" painting, a different kind of Apple.

Logo design for The Wexus Group, LLC

Anne Klein marketing cards for Korea and China featured in DFS stores. DFS Group is a Hong Kong based travel retailer of luxury products. Its network consists of duty-free stores stores located in 17 major airports and 18 downtown Galleria stores, as well as resort locations worldwide. 

Listerine PocketPacks - series of ads I’ve created when Listerine introduced oral care strips.

This is a trend guide for Fall 2017 used as a marketing tool for Anne Klein watches that was distributed among sale associates. Due to budget constrains on this piece, I decided to create this four page layout myself, by shooting and retouching all of the timepieces.

Christmas card

New logo,  business cards design for a local business.

Anne Klein watch brand storefront restyling. Utilizing the new look of Anne Klein Fall 2017 national advertising campaign, I have shot and composed watch images for the Amazon store that would be paired with the original campaign from the Anne Klein studio. Watch shots were taken on black illustration board and color corrected to match the look of the campaign. Design update on the brand store was supported by marketing initiatives, such as running an Amazon Media Group campaign website banners and weekly Anne Klein branded emails featuring these new images.